Metro Advertising in the United Kingdom

We plan metro media across London, Manchester and Birmingham in the UK. Platforms, train sides and interior panels cover the trip from the ticket gate to the street. The same commuters pass the advert every weekday. Station, line and carriage are itemised on the plan, so you can see exactly what you are buying. Tell us the dates and the budget, and we will send a site list within 48 hours.

Which metro lines are worth buying in the United Kingdom?

Platforms and carriage cards in London and Manchester cover the ride from the gate to the street. Station and line are itemised on the plan.

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London Underground advertising in the United Kingdom: a carriage card for Fiverr reads Before you drop the mic, you need a voice to make your ad sing.© Global
Dior logo.
BMW logo.
McDonald's logo.
Montblanc logo.
Land Rover logo.
Amazon logo.
Samsung logo.
Sephora logo.
stc logo.
Domino's logo.
Tumi logo.
Samsonite logo.
Isabel Marant logo.
Binance logo.
Jimmy Choo logo.

Reach UK audiences with metro media in the places that matter.

Metro Advertising in UK reaches UK audiences on the routes they already use. The UK is Europe's largest OOH market. London Underground and roadside digital anchor most national plans, with Manchester, Birmingham, Edinburgh and Glasgow adding city-level scale through digital street furniture, tram and rail networks.

We plan metro media across London, Manchester, Birmingham and Edinburgh. A launch, an always-on presence and a category takeover are built the same way: around the audience, the market and the creative. The proposal names the sites and the price.

Format Specifications

Metro Advertising in UK is planned against the sites that exist in the market. Sizes and flight lengths below are what we book on a typical metro media campaign. The final specification is confirmed on the site.

Typical formats
Full Wrap, Interior Advertising, Platform Advertising
Common sizes
Full train wraps, interior panels, and platform posters at 48-sheet and 96-sheet
Locations
Metro networks across London and Manchester and other major cities
Typical duration
About 4 weeks for panels. Wraps run 1 to 3 months
Best for
Product launches, always-on brand presence and commuter reach

Metro Advertising inUK with OOH Global

Choosing the right metro media placement in UK starts with understanding who the campaign needs to reach and where those audiences move through the day.

Our team plans metro media across London, Manchester, Birmingham and Edinburgh, matching sites against audience movement, campaign objectives and budget. From single-market launches through to national roll-outs across UK, we manage every stage. Site selection, permits, production, install, day-one QA and reporting are all run under one roof.

UK coverage across London, Manchester and Birmingham

800+

Outdoor moments planned, booked and delivered.

20+

20+ years of outdoor advertising experience.

Backed by local market planning and end-to-end campaign delivery

One Team. Every Step. No Friction

We help your brand go big, without overpaying or waiting weeks for quotes. From quoting, planning, booking, municipal approvals, production and installation, we handle it all under one roof.

Metro Advertising Formatsin UK

UK offers a range of metro media formats suited to different campaign objectives, locations and creative requirements.

Images below are for illustrative purposes only. They are not specific to one location.

  • Tram wrap advertising in Dubai, in the UAE: a blue tram is wrapped for Property Finder against the city skyline.

    Full Wrap

    Full-metro wraps on the busiest lines in London and Manchester put a UK brand at the centre of the daily commute for the length of the lease.

    A full metro wrap in the United Kingdom puts the brand on the busiest lines for the length of the lease. Every station on the route sees it, and regular riders live with it twice a day.

  • Metro interior advertising: passengers sit in a carriage covered in red and pink Chinese-language advertising.

    Interior Advertising

    Metro interior panels and in-carriage screens across the UK carry a message for the length of the journey, on every trip.

    Metro interior advertising in the United Kingdom has a seated audience and a journey long enough for product detail. Panels and in-carriage screens are for messages that need more than a glance from the platform.

  • London Underground platform advertising at Charing Cross, in the United Kingdom: posters advertise ABBA Voyage and Ghost eau de parfum.

    Platform Advertising

    Cross-track posters and platform screens in the UK's metro stations are seen on every arrival and every departure.

    Platform advertising in the United Kingdom compounds. Every arrival and every departure is another viewing, which is why cross-track posters and platform screens deliver such steady frequency.

Where metro is booked

Available in 11 markets

Open a country brief for metro pricing, sample sites, and market notes.

Billboard advertising at Piccadilly Lights in London, in the United Kingdom: a Walkers screen reads No Walkers, no game, with three men on a sofa.© Ocean

Why Advertise on Metro Advertising in UK?

Reach the busiest corridors in UK
The metro media sites we shortlist in London, Manchester and Birmingham sit on routes UK audiences already travel.
Plan across multiple cities
From single-city launches through to multi-market roll-outs across UK, plans are shaped by audience, coverage and campaign objective.
Combine formats for scale and frequency
Metro Advertising in UK pairs naturally with roadside, digital and transit media to build the sequence a launch needs from awareness through to recall.
Delivered under one team
Site selection, permits, production, install, day-one QA and reporting for metro media in UK are managed under a single team from brief to launch.

Frequently Asked Questions

Pricing depends on the format, site, duration and time of year. Premium metro media placements in London and Manchester sit at the top of the price band; regional and network buys are more efficient. Share your brief and target market and we'll shortlist a plan with transparent rates.

Metro Advertising opportunities are available across London, Manchester, Birmingham and Edinburgh. Sites include arterial routes, commercial districts, transport hubs and landmark corridors, depending on the format and campaign period.

The main formats we plan and book across UK include Full Wrap, Interior Advertising, Platform Advertising. The right mix depends on the environment, the audience and the campaign objective.

Most metro media campaigns in UK run on two-week or monthly cycles. For real brand recall, three to six months of always-on presence tends to work best, especially on premium sites.

Yes. We handle site selection, local compliance and booking directly, so brands entering UK for the first time can launch without a local team on the ground. Creative approvals, permits and production are managed under one team.

Standard metro media campaigns can go live in three to four weeks. Landmark builds, station dominations and full facade formats typically need six to twelve weeks of lead time for permits, production and install.

Tell us the markets, the audience and the objective. Our specialists will build the plan and manage the campaign from briefing through to delivery.

Tell us the markets, the audience and the objective. Our specialist will come back with recommended formats, availability and next steps within 48 hours.

Your information is safe with us, and by submitting this form you agree to OOH Global's terms of service, including its privacy policy.