Advertise Across
Reach your audience across 15 outdoor advertising formats in 16 countries, from landmark billboards and building wraps to transport, malls, street furniture and digital media. Every format is planned around your audience, your markets and the moments that matter to your campaign.
Let's Choose the Right OOH Format
Tell us about your campaign, audience and target markets. We'll help you choose the OOH formats that best fit your brand.
OOH Formats, Chosen With PurposeOOH Formats,Chosen With Purpose
Across 16 markets worldwide, we plan, negotiate and book outdoor media around what your campaign needs. From landmark digital screens and building wraps to airports, transport and roadside networks, the right OOH formats are selected around your audience, location, timing and creative idea.
Audience movement, location and viewing behaviour help shape the mix, giving each format a clear role across the campaign.
Global Markets. Top OOH Formats.
See which OOH advertising formats are available across different countries and markets. Filter by location to compare your options, then open each format for specifications, typical placements and practical campaign details.
15 formats across the network
Frequently Asked Questions
Common OOH advertising formats include billboards, digital out of home screens, transport advertising, airport advertising, building wraps, street furniture, mall advertising and programmatic DOOH. The right format depends on the market, audience, location and campaign objective.
Start with where your audience spends time and how you want the campaign to be experienced. Large format billboards work well for scale and visibility, transport advertising can build repeated exposure, airport advertising suits traveller audiences, while digital out of home advertising gives brands more flexibility with timing and creative.
Availability varies by market. Some countries have extensive roadside billboard networks, while others are stronger in metro advertising, digital street furniture, airport media or large format DOOH. Our format directory helps you see which outdoor advertising formats are available across each country.
Static OOH uses printed creative on formats such as billboards, posters and transport panels. Digital out of home advertising uses screens that can support motion, changing creative and scheduled delivery. The best choice depends on the location, viewing time and campaign requirements.
Yes. Many campaigns combine formats such as billboard advertising, transport advertising, airport advertising and DOOH to reach audiences across different parts of their day. The mix can be planned around specific cities, environments and audience journeys.
Yes. Global OOH advertising campaigns can be planned across several countries using a mix of local formats and media environments. The campaign strategy can stay connected globally while format selection, specifications and placement are adapted to each market.
