Full-funnel outdoor
Brand moments and frequency builders across the strongest corridors in China.
Build Visibilityin China
Launch Your OOH Advertising Campaign in China
Tell us who you want to reach, where you want to be seen and what you want to achieve. We'll shape the right OOH opportunities across China around your campaign.
Advertise with UsAcross China
With 20+ years of experience across global OOH markets, we continuously research emerging OOH media opportunities to understand where brands can build meaningful visibility. In China, first-tier markets accounted for over 45% of outdoor advertising investment in 2025, with Beijing and Shanghai leading investment among the major first-tier cities.
Brand moments and frequency builders across the strongest corridors in China.
Brief to booking
One partner for media planning, availability, specs, and live campaign support.
Market-fluent buys
Local context on seasons, districts, and high-impact sites that actually move the needle in China.
Creative that fits
Format-ready guidance so your assets land sharp on digital, print, and transit surfaces.
Advertising Formatsin China
Digital screens, landmark buildings, airports, and transit, outdoor formats ready to book across China.
5+
FORMATS READY TO BOOK
Airport advertisingin China
Digital screens, landmark buildings, airports, and transit, outdoor formats ready to book across China. From arrivals halls to jet bridges, we book premium media that reaches international and business travellers with the right frequency and dwell time.
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Airports we book
One Team. Every Step. No Friction
We help your brand go big, without overpaying or waiting weeks for quotes. From quoting, planning, booking, municipal approvals, production and installation, we handle it all under one roof.
Why choose OOH Globalfor outdoor advertising
Our vision is to create out of home advertising in China that connects brands with people in the places that shape everyday life. That means understanding the scale of its cities, digitally connected audiences and the evolving role of OOH and DOOH within China's urban landscape.
We bring 20+ years of international OOH experience to China, combining global expertise with an understanding of local media environments and outdoor advertising opportunities.
103
Campaigns live across 103 cities and counting.
800+
Outdoor moments planned, booked, and delivered.
200+
From category brand leaders to culture-defining names.
20+
20+ years of outdoor advertising experience.
Iconic advertising sitesin China
We plan, negotiate, and book outdoor media across China, including Shanghai. From landmark digital screens to premium roadside frames, we book the icons that anchor a market.
Nanjing Road
Nanjing Road runs 5.5 kilometres from People's Square to the Bund, and its final six hundred metres carry Shanghai's densest concentration of LED facades and building wraps for street level advertising.
Wangfujing
Wangfujing has drawn Beijing's shoppers for generations, and its 810 metre pedestrian core carries around 600,000 visitors a day, past department stores, jewellers and the naked eye 3D screen on Beijing Department Store.
Sanlitun
Taikoo Li Sanlitun pairs an outdoor plaza screen with three connected retail precincts spanning around 120,000 square metres, putting a campaign in front of Beijing's fashion and lifestyle audience rather than general foot traffic.
Frequently Asked Questions
Costs vary by city, location, format, campaign duration and availability. Premium digital inventory in Shanghai or Beijing will typically require greater investment than standard placements, so we plan options around your objectives and budget.
Yes. DOOH is a major part of China's OOH market, with digital screens widely used across commercial districts, transport environments, retail destinations and other high-footfall locations.
Yes. We can build campaigns across several markets, including Shanghai, Beijing, Shenzhen and Guangzhou, using a tailored mix of formats and locations for each city.
Share your campaign dates, target audience, preferred cities, formats and budget, and we'll identify suitable OOH opportunities and provide pricing based on current media availability.
China offers large-format billboards, landmark LED screens, metro and high-speed rail media, mall digital networks, airport advertising, street-level screens and programmatic DOOH. First-tier cities such as Shanghai and Beijing hold the densest premium inventory.
Yes. Campaigns must follow Chinese advertising law and local media-owner rules. Some categories, claims and foreign-language creative need extra review. We factor approval time into the plan so launch dates stay realistic.
