Billboard Advertising in Shanghai, China

We plan out of home advertising on billboards in Shanghai around the Bund, Nanjing Road and Lujiazui. The faces that earn a place on the plan are unipoles with a long sight line, and hoardings where the traffic has to slow. Each site is priced on its own. We confirm the permit and the posting date before you are asked to commit. Tell us the dates and the budget, and we will send a costed plan within 48 hours.

Ready for a costed billboard plan in Shanghai?

the Bund and Nanjing Road are where the long sight lines sit. Each face is priced on its own, and a costed plan comes back within 48 hours.

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Billboard Advertising in Shanghai, China
Dior logo.
BMW logo.
McDonald's logo.
Montblanc logo.
Land Rover logo.
Amazon logo.
Samsung logo.
Sephora logo.
stc logo.
Domino's logo.
Tumi logo.
Samsonite logo.
Isabel Marant logo.
Binance logo.
Jimmy Choo logo.

Reach Shanghai audiences with billboard advertising in the places that matter.

Billboard Advertising in Shanghai is out of home advertising on the routes people already use. The Bund, Nanjing Road and Lujiazui are the three corridors most international briefs name. Shanghai Metro is one of the longest urban rail networks in the world, which is why station media sits beside the landmark screens on a serious plan.

We plan billboard advertising around the Bund, Nanjing Road and Lujiazui. Office workers in Lujiazui, shoppers on Nanjing Road, visitors on the Bund, and Metro commuters across the core. A launch and an always-on presence are built the same way: around the audience, the sites and the creative. The proposal names the sites and the price.

Format Specifications

Billboard Advertising in Shanghai is planned against the sites that exist in this market. Sizes and flight lengths below are what we book on a typical billboard campaign. The final specification is confirmed on the site.

Typical Format
Static, digital, 3D LED, front lit and gantry billboards
Common Size
6m x 3m, 12m x 4m, custom large formats
Typical Campaign Duration
2 weeks+, depending on site, format and availability
Best For
Luxury and retail, automotive, technology, ecommerce, tourism, financial services, product launches

Billboard Advertising inShanghai with OOH Global

Choosing the right billboard placement in Shanghai starts with who the campaign needs to reach and where those people move through the day. the Bund, Nanjing Road and Lujiazui are the environments we shortlist against first.

Golden Week, Chinese New Year travel and the peak convention months on the Bund and in Pudong go early. Landmark digital needs a longer brief. Our team matches sites against audience movement, the objective and the budget. Site selection, permits, production, install and day-one checks run under one team.

Shanghai coverage around the Bund, Nanjing Road and Lujiazui

800+

Outdoor moments planned, booked, and delivered.

20+

20+ years of outdoor advertising experience.

Backed by research-led media planning and local market expertise

One Team. Every Step. No Friction

We help your brand go big, without overpaying or waiting weeks for quotes. From quoting, planning, booking, municipal approvals, production and installation, we handle it all under one roof.

Billboard Advertising Formatsin Shanghai

Shanghai offers a range of billboard formats suited to different campaign objectives, locations and creative requirements.

Images below are for illustrative purposes only. They are not specific to one location.

  • Billboard advertising in Dubai, in the UAE: a single-pole board for California Residences by Infracorp stands before the skyline.

    Unipoles

    Unipoles in Shanghai are booked around the Bund, Nanjing Road and Lujiazui. We use them when the campaign needs that specific job: scale on a landmark face, or frequency on a route people already take.

    Unipole advertising in Shanghai is how a brand stays on an arterial through the working week. The same drivers pass it inbound and outbound, and that repeat is what turns a roadside site into recall.

  • Bridge banner advertising: a Komatsu and Williams Racing banner runs along a highway overpass above traffic.

    Bridge Banners

    Bridge Banners in Shanghai are booked around the Bund, Nanjing Road and Lujiazui. We use them when the campaign needs that specific job: scale on a landmark face, or frequency on a route people already take.

    Bridge banner advertising in Shanghai pays off on routes people already have to take. Gateway crossings and airport approaches put the creative in front of peak traffic, which is why launches use it to arrive with the city.

  • Hoarding advertising in the UAE: a long roadside Talabat board reads UAE's largest menu and Order from 18,000+ restaurants, with glass towers behind it.

    Hoardings

    Hoardings in Shanghai are booked around the Bund, Nanjing Road and Lujiazui. We use them when the campaign needs that specific job: scale on a landmark face, or frequency on a route people already take.

    Hoarding advertising in Shanghai rewards brands that want frequency at close range. Launches, retail openings and long site perimeters all benefit from a face people pass slowly, on foot and in traffic.

  • Building banner advertising: Samsung Galaxy S7 edge banners cover the glass facade of a tower above a busy pavement.

    Building Banners

    Building Banners in Shanghai are booked around the Bund, Nanjing Road and Lujiazui. We use them when the campaign needs that specific job: scale on a landmark face, or frequency on a route people already take.

    Building banner advertising in Shanghai ties a brand to a place. A mall frontage, a commercial block or an airport landside becomes the picture of the campaign for anyone arriving in that district.

  • Bridge banner advertising in London: a blue railway bridge painted with Camden Town spans a shopping street.

    Gantries

    Gantries in Shanghai are booked around the Bund, Nanjing Road and Lujiazui. We use them when the campaign needs that specific job: scale on a landmark face, or frequency on a route people already take.

    Gantry advertising in Shanghai is the premium roadside buy for a highway launch. One face covers the peak flow, so the message lands with every commuter on that road.

  • Airport advertising at Singapore Changi Airport: travellers pass a wide Breitling banner above immigration.

    Static Billboards

    Static Billboards in Shanghai are booked around the Bund, Nanjing Road and Lujiazui. We use them when the campaign needs that specific job: scale on a landmark face, or frequency on a route people already take.

    Static billboard advertising in Shanghai is the dependable layer in a roadside plan. A known route, a single message, and enough weeks on display for the brand to stick with the people who drive it.

  • Backlit billboard advertising: a Marriott Marquis screen shows Harrison Ford for Star Wars: The Force Awakens, dated December 18, with an Invicta shop below.

    Backlit Posters

    Backlit Posters in Shanghai are booked around the Bund, Nanjing Road and Lujiazui. We use them when the campaign needs that specific job: scale on a landmark face, or frequency on a route people already take.

    Backlit poster advertising in Shanghai is the night shift of a roadside or retail plan. When the audience is out after dark, the illuminated face keeps the brand present on the street.

Digital out-of-home advertising in China: a corner screen at night shows a cartoon dog and a chocolate roll above a crowded shopping street.

Why Advertise on Billboards in Shanghai?

Reach the busiest corridors in Shanghai
The billboard sites we shortlist sit on routes around the Bund, Nanjing Road and Lujiazui, where the audience already travels.
Plan against a real audience
Office workers in Lujiazui, shoppers on Nanjing Road, visitors on the Bund, and Metro commuters across the core. That is the movement the plan is built around.
Book around the dates that matter
Golden Week, Chinese New Year travel and the peak convention months on the Bund and in Pudong go early. Landmark digital needs a longer brief.
Delivered under one team
Site selection, permits, production, install and day-one checks for billboard advertising in Shanghai run under a single team from brief to launch.

Frequently Asked Questions

There is no single rate. Price follows the format, the site, the duration and the month. Faces around the Bund, Nanjing Road and Lujiazui sit at the top of the band. Share dates, audience and budget, and we will quote options before you commit.

Send the brief: dates, audience, budget and any must-have districts. We shortlist available billboard sites around the Bund, Nanjing Road and Lujiazui, confirm the permit and the posting date, and send a costed plan within 48 hours.

Standard billboard campaigns in Shanghai can go live in three to four weeks. Golden Week, Chinese New Year travel and the peak convention months on the Bund and in Pudong go early. Landmark digital needs a longer brief.

Most billboard campaigns in Shanghai run on two-week or monthly cycles. Landmark faces are often held for longer. We will recommend a flight length against the objective, not a default package.

Office workers in Lujiazui, shoppers on Nanjing Road, visitors on the Bund, and Metro commuters across the core. Sites around the Bund, Nanjing Road and Lujiazui are shortlisted against that movement, not against a generic city average.

Specs follow the site. A unipole, a digital loop and a station panel are different jobs, and the artwork is built to the real measurements. We send the specification with the costed plan so production can start once you approve.

Tell us the markets, the audience and the objective. Our specialists will build the plan and manage the campaign from briefing through to delivery.

Tell us the markets, the audience and the objective. Our specialist will come back with recommended formats, availability and next steps within 48 hours.

Your information is safe with us, and by submitting this form you agree to OOH Global's terms of service, including its privacy policy.