Full-funnel outdoor
Brand moments and frequency builders across the strongest corridors in China.
Out of Home Advertisingin Shanghai
Plan Your OOH Advertising in Shanghai
Tell us who you want to reach and what you want to achieve. We'll identify Shanghai's top OOH locations and formats that fit your campaign.
Advertise with UsAcross Shanghai
We give brands access to out of home advertising in Shanghai across key commercial, transport and travel environments, from premium billboard advertising and DOOH around Nanjing Road and Lujiazui to metro, airport and high-footfall outdoor media.
Brand moments and frequency builders across the strongest corridors in China.
Brief to booking
One partner for media planning, availability, specs, and live campaign support.
Market-fluent buys
Local context on seasons, districts, and high-impact sites that actually move the needle in China.
Creative that fits
Format-ready guidance so your assets land sharp on digital, print, and transit surfaces.
Advertising Formatsin Shanghai
Digital screens, landmark buildings, transit, outdoor formats ready to book across Shanghai.
5+
FORMATS READY TO BOOK
Airport advertisingnear Shanghai
Reach international and business travellers arriving in Shanghai, premium airport media across the country's main gateways.
2
Airports we book
One Team. Every Step. No Friction
We help your brand go big, without overpaying or waiting weeks for quotes. From quoting, planning, booking, municipal approvals, production and installation, we handle it all under one roof.
Why choose OOH Globalfor outdoor advertising
Shanghai is a complex media market where the value of a placement comes from its audience, location and context. We bring these elements together to plan out of home advertising in Shanghai with greater purpose, from premium commercial districts to metro, airport and digital environments.
We bring international OOH expertise to Shanghai, helping brands navigate its diverse mix of billboard advertising, DOOH, transport and airport media.
103
Campaigns live across 103 cities and counting.
800+
Outdoor moments planned, booked, and delivered.
200+
From category brand leaders to culture-defining names.
20+
20+ years of outdoor advertising experience.
Iconic advertisingsites in Shanghai
Landmark screens and premium OOH environments across Shanghai, China.
Nanjing Road
Nanjing Road runs 5.5 kilometres from People's Square to the Bund, and its final six hundred metres carry Shanghai's densest concentration of LED facades and building wraps for street level advertising.
Wangfujing
Wangfujing has drawn Beijing's shoppers for generations, and its 810 metre pedestrian core carries around 600,000 visitors a day, past department stores, jewellers and the naked eye 3D screen on Beijing Department Store.
Sanlitun
Taikoo Li Sanlitun pairs an outdoor plaza screen with three connected retail precincts spanning around 120,000 square metres, putting a campaign in front of Beijing's fashion and lifestyle audience rather than general foot traffic.
Frequently Asked Questions
Costs vary by district, format, campaign length and whether you need landmark LED, metro, airport or roadside coverage. Premium digital in Nanjing Road or Lujiazui typically requires more investment than standard placements. Share dates, audience and budget and we will price current availability.
High-demand environments include Nanjing Road, Lujiazui and the Bund, metro stations, Hongqiao and Pudong airports, shopping destinations and major elevated roads. The right mix depends on whether you want tourist and retail impact, CBD business reach or commuter frequency.
Yes. Shanghai has one of China's densest DOOH landscapes, with large LED screens, metro digital, mall networks and programmatic options. Static and large-format billboards still matter on key roads where long dwell or repeat journeys drive the brief.
Yes. Metro advertising is one of the most effective ways to reach weekday commuters and shoppers. Packages can focus on interchange stations or extend across lines. Creative and technical specs are strict, so we confirm them before production.
Allow extra time versus Western markets for availability, artwork and approvals. Premium LED and metro packages should be planned several weeks ahead. Sharing cities, dates and creative early keeps the launch realistic.
Yes. International brands can run OOH in Shanghai subject to Chinese advertising law and media-owner rules. Some claims and foreign-language creative need extra review. We build that into the timeline before booking.
