Street Furniture Advertising in Ireland

We plan street furniture across Dublin, Cork and Galway in Ireland. Shelters and six-sheets sit at eye level on the walk between the station, the shop and the office. People are close enough to read a line of copy. Every face we propose names the street and which side of the road it faces. Tell us the dates and the budget, and we will send a site list within 48 hours.

Which streets need shelters in Ireland?

People are close enough to read a line between the station and the shop. Every face we propose in Dublin names the street.

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Street furniture advertising in Ireland: a bus shelter is covered with Disney+ posters asking, Think you know Disney+? Think again.© Global
Dior logo.
BMW logo.
McDonald's logo.
Montblanc logo.
Land Rover logo.
Amazon logo.
Samsung logo.
Sephora logo.
stc logo.
Domino's logo.
Tumi logo.
Samsonite logo.
Isabel Marant logo.
Binance logo.
Jimmy Choo logo.

Reach Irish audiences with street furniture in the places that matter.

Ireland's street furniture network places advertising directly within the urban environment, reaching people as they commute, shop and move through city centres. Dublin carries the greatest concentration of sites, with further opportunities across Cork, Galway, Limerick, Waterford and other regional markets, letting a campaign focus on one city or run coordinated across several.

Static and digital formats sit within the same network, giving street furniture advertising in Ireland the flexibility to plan around specific retail districts and commuter routes, or scale into broader city wide coverage depending on the brief.

With 20+ years of experience in street furniture advertising, OOH Global helps brands plan and deliver street furniture campaigns across Ireland.

Format Specifications

Street furniture in Ireland spans static, illuminated and digital displays, with digital spots typically running around 10 seconds. Sites concentrate on city centres, shopping streets, bus stops, commuter routes and major urban roads across Dublin, Cork, Galway, Limerick and Waterford.

Typical Format
Digital Kiosks, 6 Sheet Posters, Bus Shelters, MUPIs, Digipoles and Digipanels
Common Size
6 Sheet and Bus Shelter panels 1.2m × 1.8m, MUPIs typically around 2m², Digipoles around 8 to 8.4m², Digipanels 86 inch 4K portrait screens
Typical Campaign Duration
Usually 14 days, with flexible daypart options for digital
Best For
Retail, FMCG, fashion, beauty, entertainment, telecoms, tourism and launches

Street Furniture Advertising inIreland with OOH Global

Ireland's street furniture inventory is spread across different formats, networks and cities, so campaign planning starts with identifying the sites that match the required audience and geographic coverage. For Dublin, this could mean building density across commuter routes, retail districts and neighbourhood catchments. Regional campaigns can be structured around available inventory in Cork, Galway, Limerick, Waterford and other priority markets.

At OOH Global, we manage site selection, live availability, 14 day posting cycles where applicable, artwork requirements, production and media booking. Digital street furniture can also use timed or contextual creative where supported, with campaign verification in place to keep the street furniture advertising campaign on schedule and running as planned.

Irish coverage across Dublin, Cork and Galway

800+

Outdoor moments planned, booked and delivered.

20+

20+ years of outdoor advertising experience.

Backed by local market planning and end-to-end campaign delivery

One Team. Every Step. No Friction

We help your brand go big, without overpaying or waiting weeks for quotes. From quoting, planning, booking, municipal approvals, production and installation, we handle it all under one roof.

Street Furniture Advertising Formatsin Ireland

Ireland offers a range of street furniture formats suited to different campaign objectives, locations and creative requirements.

Images below are for illustrative purposes only. They are not specific to one location.

  • Street furniture advertising in Dubai, in the UAE: a PrettyLittleThing roadside screen glows at dusk, with the Burj Al Arab lit purple behind it.

    Lampposts

    Lamppost banners along Ireland's city arteries and retail streets deliver rhythmic pedestrian-scale reach through Dublin, Cork and Galway.

    Lamppost advertising in Ireland works as a run. The same brand every few metres along a retail street or event route builds a rhythm down the whole corridor.

  • Street furniture advertising: a bus shelter panel shows a Tudor watch and #Born to Dare, as a cyclist passes, with Schaap en Citroen at the foot of the poster.

    MUPIs

    Freestanding backlit MUPIs in the CBDs and retail districts of Dublin, Cork and Galway carry eye-level creative on the busiest walking routes in Ireland.

    MUPI advertising in Ireland is read at walking pace. Eye-level, backlit and on the pavement, it carries retail and city-centre messages that need to be seen up close.

  • Street furniture advertising: a glass bus shelter on a city pavement carries a Paspaley poster of a woman.

    Bus Shelters

    Backlit and digital bus shelters on Ireland's high-frequency city routes anchor always-on brand presence at pedestrian eye level.

    Bus shelter advertising in Ireland combines a wait at the stop with the same commute every day. That repeat is why shelters are the frequency engine of a city plan, in print or on a digital unit.

Where street furniture is booked

Available in 11 markets

Open a country brief for street furniture pricing, sample sites, and market notes.

Billboard advertising in Dublin, Ireland: a Jameson board reading Sine Metu sits above a Vodafone poster of the Irish rugby team, The team of us, on a grey building.© JCDecaux

Why Advertise on Street Furniture in Ireland?

Close to Everyday Audiences
Street level placements reach people during daily journeys, with advertising positioned close to pedestrians, commuters and passing traffic.
Regular Commuter Exposure
Bus shelters, 6 Sheets and roadside panels appear along established travel routes, creating repeated opportunities to reach regular commuters.
Precise Local Coverage
Campaigns can build concentrated presence around specific neighbourhoods, city centres and commuter corridors across Dublin and key regional markets.
Strong Retail Proximity
Many street furniture sites sit close to shopping streets, retail districts and leisure areas, reaching audiences near places where purchasing decisions happen.

Frequently Asked Questions

Classic street furniture can start from around €300 to €600 per panel for a 14 day cycle, while premium digital placements can range from roughly €1,400 to €4,500+. Multi site campaigns can cost from a few thousand euros to €20,000+, depending on format, location and coverage.

Dublin offers the greatest choice, particularly around city centre streets, retail districts, commuter routes and busy neighbourhoods. Cork, Galway, Limerick and Waterford are useful for regional campaigns, subject to format availability.

6 Sheets and bus shelters suit broad local and commuter coverage, while MUPIs work well around pedestrian and retail areas. Digipoles, Digipanels and digital kiosks suit campaigns requiring digital creative, flexible scheduling or prominent urban visibility.

Classic campaigns commonly run in 14 day cycles. Two or more cycles can provide sustained presence, while digital campaigns can offer shorter or more flexible schedules depending on the network.

Allow enough time for site selection, availability checks, artwork approval and production before the required campaign cycle. Booking earlier is recommended for Dublin city centre, specific sites and busy seasonal periods.

Sites can be selected using location, audience movement, commuter patterns and catchment data. Campaigns can then focus on specific neighbourhoods, retail areas, travel routes or multiple Irish cities based on the target audience.

Tell us the markets, the audience and the objective. Our specialists will build the plan and manage the campaign from briefing through to delivery.

Tell us the markets, the audience and the objective. Our specialist will come back with recommended formats, availability and next steps within 48 hours.

Your information is safe with us, and by submitting this form you agree to OOH Global's terms of service, including its privacy policy.