We plan street furniture across Paris, Lyon and Marseille in France. Shelters and six-sheets sit at eye level on the walk between the station, the shop and the office. People are close enough to read a line of copy. Every face we propose names the street and which side of the road it faces. Tell us the dates and the budget, and we will send a site list within 48 hours.
Which streets need shelters in France?
People are close enough to read a line between the station and the shop. Every face we propose in Paris names the street.
© JCDecaux
Street furniture advertising uses formats built into everyday city life, MUPI panels, bus shelters, kiosks and other street level displays along pedestrian routes and transit stops. At around 2m², these formats sit well under France's national size specifications, keeping them available even in cities with tighter advertising restrictions.
That smaller footprint brings a real advantage, people typically engage with street furniture for 30 seconds to several minutes while waiting, far longer than a glance at a roadside billboard, and daily commuter routes mean audiences see the same creative repeatedly.
Street furniture advertising uses formats built into everyday city life — MUPI panels, bus shelters, kiosks and other street level displays. At around 2m², these formats sit well under France's national size specifications, keeping them available even in cities with tighter advertising restrictions.
Street furniture rewards brands that understand routes, dwell time and daily repetition, not just a single site. Years of out of home advertising experience across the world shape how we plan every campaign here, turning location, format and timing into a strategy built around your brand.
For street furniture advertising in France, we plan around the rhythm of each city, identifying high-value pedestrian and commuter routes where repeated exposure can build a stronger presence. We select between static MUPI panels and digital kiosks based on the campaign, then manage local requirements, approvals, production and installation to deliver a considered presence across France.
Route and stop selection — matched to where dwell time is genuinely highest
800+
Outdoor moments planned, booked, and delivered.
20+
20+ years of outdoor advertising experience.
Static or digital, matched to your goals — consistent visibility or dynamic creative
We help your brand go big, without overpaying or waiting weeks for quotes. From quoting, planning, booking, municipal approvals, production and installation, we handle it all under one roof.
France offers a range of street furniture formats suited to different campaign objectives, locations and creative requirements.
Images below are for illustrative purposes only. They are not specific to one location.
Lamppost banners along France's city arteries and retail streets deliver rhythmic pedestrian-scale reach through Paris, Lyon and Marseille.
Lamppost advertising in France works as a run. The same brand every few metres along a retail street or event route builds a rhythm down the whole corridor.
Freestanding backlit MUPIs in the CBDs and retail districts of Paris, Lyon and Marseille carry eye-level creative on the busiest walking routes in France.
MUPI advertising in France is read at walking pace. Eye-level, backlit and on the pavement, it carries retail and city-centre messages that need to be seen up close.
Backlit and digital bus shelters on France's high-frequency city routes anchor always-on brand presence at pedestrian eye level.
Bus shelter advertising in France combines a wait at the stop with the same commute every day. That repeat is why shelters are the frequency engine of a city plan, in print or on a digital unit.
Explore additional solutions for every campaign objective.
Where street furniture is booked
Open a country brief for street furniture pricing, sample sites, and market notes.
Street furniture advertising places your brand on formats built into everyday city life, MUPI panels, digital MUPIs, kiosks, bus shelters, bike share stations and Colonne Morris columns, positioned along pavements and transit routes.
Placements are available across Paris, Lyon, Marseille, Toulouse, Bordeaux, Lille and other major French cities, though available formats can vary by location.
Yes. People typically engage with street furniture for 30 seconds to several minutes while waiting, considerably longer than a passing glance at a roadside billboard, and daily routes mean audiences see the same creative repeatedly.
Costs vary by format, location and campaign length, with street furniture generally among the most cost efficient formats in out of home advertising. Get in touch with your goals for a tailored quote.
Yes. We manage site selection, local compliance and booking directly, so brands entering the French market for the first time can launch a campaign without a local team on the ground.
Yes. Placement, brightness and digital display rules vary by city and town size, so confirming what's genuinely permitted in your target location is an essential first step before planning creative.
Tell us the markets, the audience and the objective. Our specialists will build the plan and manage the campaign from briefing through to delivery.
Tell us the markets, the audience and the objective. Our specialist will come back with recommended formats, availability and next steps within 48 hours.
Share a brief and a specialist will come back with recommended formats, availability and next steps within 48 hours.
