We plan programmatic DOOH advertising in Seoul around Gangnam, Myeongdong and the subway network. Screens are bought by audience and time of day, then reported back as what ran, where, and for how long. You see the delivery, not a modelled reach figure. Tell us the dates and the budget, and we will send a costed plan within 48 hours.
Buying programmatic DOOH in Seoul?
The plan lists the screens and the hours in Gangnam and Myeongdong. Send the audience and the daypart.
Programmatic DOOH in Seoul is out of home advertising on the routes people already use. Seoul Metro is among the world's busiest urban rail networks, and Gangnam and Myeongdong concentrate the screens and roadside faces most brands ask for first.
We plan programmatic DOOH advertising around Gangnam, Myeongdong and the subway network. Office commuters on the Metro, shoppers in Gangnam and Myeongdong, and visitors moving between the two. A launch and an always-on presence are built the same way: around the audience, the sites and the creative. The proposal names the sites and the price.
Programmatic DOOH in Seoul is planned against the sites that exist in this market. Sizes and flight lengths below are what we book on a typical programmatic DOOH campaign. The final specification is confirmed on the site.
Choosing the right programmatic DOOH placement in Seoul starts with who the campaign needs to reach and where those people move through the day. Gangnam, Myeongdong and the subway network are the environments we shortlist against first.
Year-end retail, Chuseok and the weeks around Seoul Fashion Week go early. Brief us as soon as you have a window. Our team matches sites against audience movement, the objective and the budget. Site selection, permits, production, install and day-one checks run under one team.
Seoul coverage around Gangnam, Myeongdong and the subway network
800+
Outdoor moments planned, booked, and delivered.
20+
20+ years of outdoor advertising experience.
Connects with audiences across Seoul, Busan, Incheon, and Daegu through data-led targeting
We help your brand go big, without overpaying or waiting weeks for quotes. From quoting, planning, booking, municipal approvals, production and installation, we handle it all under one roof.
Seoul offers a range of programmatic DOOH formats suited to different campaign objectives, locations and creative requirements.
Images below are for illustrative purposes only. They are not specific to one location.
Guaranteed Programmatic in Seoul are booked around Gangnam, Myeongdong and the subway network. We use them when the campaign needs that specific job: scale on a landmark face, or frequency on a route people already take.
Guaranteed programmatic advertising in Seoul locks share of voice on named premium screens and still lets the creative update during the flight. You get the certainty of a direct booking with the flexibility of digital.
Audience-based Buys in Seoul are booked around Gangnam, Myeongdong and the subway network. We use them when the campaign needs that specific job: scale on a landmark face, or frequency on a route people already take.
Audience-based out-of-home in Seoul spends where the people are. Mobility, footfall and first-party data decide which screens run, so the plan follows the audience through the day.
Dynamic Creative in Seoul are booked around Gangnam, Myeongdong and the subway network. We use them when the campaign needs that specific job: scale on a landmark face, or frequency on a route people already take.
Dynamic creative advertising in Seoul runs one master and many live versions: daypart, weather, or a trigger you set. The screen stays relevant without a new production each time the context changes.
Explore additional solutions for every campaign objective.
There is no single rate. Price follows the format, the site, the duration and the month. Faces around Gangnam, Myeongdong and the subway network sit at the top of the band. Share dates, audience and budget, and we will quote options before you commit.
Send the brief: dates, audience, budget and any must-have districts. We shortlist available programmatic DOOH sites around Gangnam, Myeongdong and the subway network, confirm the permit and the posting date, and send a costed plan within 48 hours.
Standard programmatic DOOH campaigns in Seoul can go live in three to four weeks. Year-end retail, Chuseok and the weeks around Seoul Fashion Week go early. Brief us as soon as you have a window.
Most programmatic DOOH campaigns in Seoul run on two-week or monthly cycles. Landmark faces are often held for longer. We will recommend a flight length against the objective, not a default package.
Office commuters on the Metro, shoppers in Gangnam and Myeongdong, and visitors moving between the two. Sites around Gangnam, Myeongdong and the subway network are shortlisted against that movement, not against a generic city average.
Specs follow the site. A unipole, a digital loop and a station panel are different jobs, and the artwork is built to the real measurements. We send the specification with the costed plan so production can start once you approve.
Where programmatic is booked
Open a country brief for programmatic pricing, sample sites, and market notes.
Tell us the markets, the audience and the objective. Our specialists will build the plan and manage the campaign from briefing through to delivery.
Tell us the markets, the audience and the objective. Our specialist will come back with recommended formats, availability and next steps within 48 hours.
Share a brief and a specialist will come back with recommended formats, availability and next steps within 48 hours.
