Large Banner Advertising in Madrid, Spain

We plan large banner advertising in Madrid around Gran Vía, Sol and Paseo de la Castellana. Mesh, murals and wall banners use the side of a building and are usually booked for a launch that needs to be seen from across the street. We include the install and the removal in the quote from the start. Tell us the dates and the budget, and we will send a costed plan within 48 hours.

Where should the large banner sit in Madrid?

Mesh and wall banners in Gran Vía and Sol use the side of a building. Install and removal are in the quote from the start.

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Large format banner advertising at Madrid airport in Spain: a long Birkenstock banner reading Esto es Bend lines a moving walkway.© JCDecaux
Dior logo.
BMW logo.
McDonald's logo.
Montblanc logo.
Land Rover logo.
Amazon logo.
Samsung logo.
Sephora logo.
stc logo.
Domino's logo.
Tumi logo.
Samsonite logo.
Isabel Marant logo.
Binance logo.
Jimmy Choo logo.

Reach Madrid audiences with large banner advertising in the places that matter.

Large Banner Advertising in Madrid is out of home advertising on the routes people already use. Gran Vía, Sol and Paseo de la Castellana are the three corridors a Madrid plan is built around. The Metro ties them together, which is why station media and roadside are usually quoted as one sequence.

We plan large banner advertising around Gran Vía, Sol and Paseo de la Castellana. Shoppers and visitors on Gran Vía and Sol, office traffic on the Castellana, and Metro commuters across the core. A launch and an always-on presence are built the same way: around the audience, the sites and the creative. The proposal names the sites and the price.

Format Specifications

Large Banner Advertising in Madrid is planned against the sites that exist in this market. Sizes and flight lengths below are what we book on a typical large banner campaign. The final specification is confirmed on the site.

Typical formats
Wall Banners, Landmark Banners, Mesh Banners, Wall Murals
Common sizes
Multi-storey wall banners, landmark banners, mesh and murals, custom to the wall
Locations
Gran Vía, Sol and Paseo de la Castellana and the corridors that feed them
Typical duration
1 to 3 months. Murals can run up to 6 months
Best for
Launches, cultural moments and PR-driven campaigns

Large Banner Advertising inMadrid with OOH Global

Choosing the right large banner placement in Madrid starts with who the campaign needs to reach and where those people move through the day. Gran Vía, Sol and Paseo de la Castellana are the environments we shortlist against first.

Pre-Christmas retail on Gran Vía and the weeks around major Bernabéu fixtures tighten the centre. Standard Metro panels can still be placed on a four-week cycle. Our team matches sites against audience movement, the objective and the budget. Site selection, permits, production, install and day-one checks run under one team.

Madrid coverage around Gran Vía, Sol and Paseo de la Castellana

800+

Outdoor moments planned, booked and delivered.

20+

20+ years of outdoor advertising experience.

Backed by local market planning and end-to-end campaign delivery

One Team. Every Step. No Friction

We help your brand go big, without overpaying or waiting weeks for quotes. From quoting, planning, booking, municipal approvals, production and installation, we handle it all under one roof.

Large Banner Advertising Formatsin Madrid

Madrid offers a range of large banner formats suited to different campaign objectives, locations and creative requirements.

Images below are for illustrative purposes only. They are not specific to one location.

  • Large format wall banner advertising in Hong Kong: a Beauskin banner of a woman in a white top stands among high-rise streets.

    Wall Banners

    Wall Banners in Madrid are booked around Gran Vía, Sol and Paseo de la Castellana. We use them when the campaign needs that specific job: scale on a landmark face, or frequency on a route people already take.

    Wall banner advertising in Madrid takes a full commercial or retail wall and holds it. The creative is read from the corridor, not just the pavement, for the length of the lease.

  • Large format banner advertising in Paris, France: a Chanel Coco Mademoiselle banner covers the facade of the Paris Opera.

    Landmark Banners

    Landmark Banners in Madrid are booked around Gran Vía, Sol and Paseo de la Castellana. We use them when the campaign needs that specific job: scale on a landmark face, or frequency on a route people already take.

    Landmark banner advertising in Madrid borrows the building's reputation. A cultural or landmark site gets the campaign seen, and often written about, because the place already means something.

  • Large format mesh banner advertising: red and white banners for Baumit cover scaffolding on a building facade.

    Mesh Banners

    Mesh Banners in Madrid are booked around Gran Vía, Sol and Paseo de la Castellana. We use them when the campaign needs that specific job: scale on a landmark face, or frequency on a route people already take.

    Mesh banner advertising in Madrid is how a large face stays up in high wind or on a live construction site. Perforated mesh keeps the creative visible and the structure safe.

  • Wall mural advertising: a worker in a Blank Walls jacket fits a Disney+ mural for Daredevil: Born Again, with the lines Chaos must reign and The devil's work is never done.

    Wall Murals

    Wall Murals in Madrid are booked around Gran Vía, Sol and Paseo de la Castellana. We use them when the campaign needs that specific job: scale on a landmark face, or frequency on a route people already take.

    Wall mural advertising in Madrid buys craft and a longer stay. Painted or large-format printed, it is a format people photograph, which is why brands use it when the wall should feel considered.

Where large banners are booked in Spain

Available in 1 city

Open a city brief for large banners pricing, sample sites, and market notes.

Billboard advertising in Puerta del Sol, Madrid, Spain: a Netflix building wrap for A través de mi ventana stands behind the equestrian statue, with a protest crowd in front.© CleceOOH

Why Advertise on Large Banners in Madrid?

Reach the busiest corridors in Madrid
The large banner sites we shortlist sit on routes around Gran Vía, Sol and Paseo de la Castellana, where the audience already travels.
Plan against a real audience
Shoppers and visitors on Gran Vía and Sol, office traffic on the Castellana, and Metro commuters across the core. That is the movement the plan is built around.
Book around the dates that matter
Pre-Christmas retail on Gran Vía and the weeks around major Bernabéu fixtures tighten the centre. Standard Metro panels can still be placed on a four-week cycle.
Delivered under one team
Site selection, permits, production, install and day-one checks for large banner advertising in Madrid run under a single team from brief to launch.

Frequently Asked Questions

There is no single rate. Price follows the format, the site, the duration and the month. Faces around Gran Vía, Sol and Paseo de la Castellana sit at the top of the band. Share dates, audience and budget, and we will quote options before you commit.

Send the brief: dates, audience, budget and any must-have districts. We shortlist available large banner sites around Gran Vía, Sol and Paseo de la Castellana, confirm the permit and the posting date, and send a costed plan within 48 hours.

Standard large banner campaigns in Madrid can go live in three to four weeks. Pre-Christmas retail on Gran Vía and the weeks around major Bernabéu fixtures tighten the centre. Standard Metro panels can still be placed on a four-week cycle.

Most large banner campaigns in Madrid run on two-week or monthly cycles. Landmark faces are often held for longer. We will recommend a flight length against the objective, not a default package.

Shoppers and visitors on Gran Vía and Sol, office traffic on the Castellana, and Metro commuters across the core. Sites around Gran Vía, Sol and Paseo de la Castellana are shortlisted against that movement, not against a generic city average.

Specs follow the site. A unipole, a digital loop and a station panel are different jobs, and the artwork is built to the real measurements. We send the specification with the costed plan so production can start once you approve.

Tell us the markets, the audience and the objective. Our specialists will build the plan and manage the campaign from briefing through to delivery.

Tell us the markets, the audience and the objective. Our specialist will come back with recommended formats, availability and next steps within 48 hours.

Your information is safe with us, and by submitting this form you agree to OOH Global's terms of service, including its privacy policy.