Tram advertising along the high street

Tram advertising moves through the centre on a fixed route, all day. We book full wraps, window graphics and interior cards, and the frequency comes from the timetable rather than from chance. Tell us the city and the dates, and options come back within 48 hours. The route does not change, so the same riders see the wrap on the way in and again on the way home. We flag a tight date in the first reply.

A wrap on a fixed route?

Frequency comes from the timetable. The route and the vehicle count are written on the proposal.

So we can route your brief to the right regional specialist for your campaign.

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Tram advertising: a double-decker tram wrapped in pink Miss Dior advertising runs past a lit stone building.

Frequency on rails, through the city

Format Specifications

Tram advertising sits on vehicles that run through the pedestrian heart of a city. Wraps, windows and interiors do different jobs on the same route.

Typical formats
Full exterior wraps, perforated window graphics and interior panels
Locations
Inner-city tram routes through retail streets and pedestrian districts
Coverage
Selected routes or a wider lease. Interiors are often 4 weeks. Wraps and window graphics run 1 to 3 months
Best for
City-centre launches and always-on retail presence

One Team. Every Step. No Friction

We help your brand go big, without overpaying or waiting weeks for quotes. From quoting, planning, booking, municipal approvals, production and installation, we handle it all under one roof.

Tram advertising formatswe plan and book

Every tram campaign uses a different mix of sub-formats. From quoting, planning, booking, permits, production and installation, we handle it all under one roof.

  • Tram wrap advertising: an AAMI advert covers the side of a blue and red tram on a city street.

    Wraps

    Full-exterior tram wraps that turn a public transport vehicle into a moving campaign. High visibility across the city-centre routes where pedestrian and vehicle audiences overlap.

  • Tram advertising: painted portraits cover the side and windows of a purple and orange tram.

    Window Graphics

    Perforated one-way vinyl on tram windows. Passers-by see the creative; passengers see through it. A clean, always-on brand layer on the busiest inner-city routes.

  • Tram interior advertising: an Amalfi advert runs along the ceiling panel inside a carriage.

    Interior Advertising

    Passenger-facing panels and small-format digital inside the carriage. Dwell time is long and attention is high, especially on regular commuter routes.

Where trams are booked

Available in 8 markets

Open a country brief for trams pricing, sample sites, and market notes.

Frequently Asked Questions

Full wraps, window graphics, side panels and interiors. A tram carries a moving advert and a street-level poster on the same vehicle through pedestrian centres, which is why the format suits a European high street. Tell us the city and we will say what the operator sells.

Amsterdam, Berlin, Milan, Prague, Vienna and Zurich, and Hong Kong's north-shore trams. The country grid is the current list. Send the city and we will check the fleet.

A full wrap is quoted by vehicle and by month. Windows and side panels sit at network rates. Interiors are the efficient way to add frequency on the same route. Share the city and the budget and we will quote the fleet.

Wraps and window graphics are usually booked by the month, and three months is common on a premium route. Interiors can run shorter when the message is tactical. We confirm the minimum once we know the city.

Six to eight weeks from approved artwork. That covers the check, the print, the install and the operator's sign-off. Share the launch date and we will say if the wrap can make it.

Yes. Most tram plans sit next to metro platforms or bus wraps, so the same person meets the brand more than once in a day. Send the city and we will plan them together.

Tell us the markets, the audience and the objective. Our specialists will build the plan and manage the campaign from briefing through to delivery.

Tell us the markets, the audience and the objective. Our specialist will come back with recommended formats, availability and next steps within 48 hours.

Your information is safe with us, and by submitting this form you agree to OOH Global's terms of service, including its privacy policy.