Full-funnel outdoor
We combine Alexanderplatz's large formats with smaller panels elsewhere in Berlin so a campaign builds awareness and keeps reminding the same commuters.
Berlin's Busiest Square Is Alexanderplatz
Alexanderplatz sits at the junction of three U-Bahn lines, four S-Bahn lines, several tram routes and the Galeria and Alexa shopping centres, pulling in more than 300,000 visitors a day on top of everyone simply changing trains. Large format LED faces the square directly, transit panels cover the station concourse below, and a 3D corner screen wraps a nearby building edge for anamorphic work.
The screen at Alexanderplatz?
The corner format rewards anamorphic creative. Tell us the evenings you want.
Why the world'sbiggest brands chooseAlexanderplatz
Alexanderplatz works as an advertising site because it is destination and interchange at once. Shoppers heading to Galeria Kaufhof or Alexa cross paths with commuters changing between U-Bahn, S-Bahn and tram lines, so a single format reaches very different audiences across a single day. The square also carries one of Berlin's few 3D anamorphic screens, Vision One Berlin, which wraps two 44 square metre transparent LED panels around a building corner for evening playouts. That mix of scale and format variety is hard to match elsewhere in the city. The wraparound format is what's known locally as an Übereck, or over-the-corner, display.
300,000+
Daily visitors
More than 300,000 people visit or pass through Alexanderplatz on an average day, among the highest footfall of any square in Germany.
44 m²
Vision One Berlin panels
Two 44 square metre transparent LED panels wrap a building corner here, Germany's first Übereck format built for 3D campaigns.
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Rail lines converging here
Three U-Bahn lines and four S-Bahn lines meet at the station beneath the square, alongside tram and regional rail platforms.
Beyond thesquare
Anamorphic creative built for Vision One Berlin's corner format regularly gets filmed and reshared by passersby, carrying a campaign well past the crowd standing in the square that evening.
Alexanderplatz Site specifications
- Type
- 3D anamorphic corner LED plus large format city-square billboards
- Display size
- Two 44 sqm panels, an 88 sqm combined corner display
- Typical booking unit
- Evening dayparts, roughly 20:00 to 22:00, with hundreds of playouts per slot
- Environment
- Open city square above a U-Bahn, S-Bahn and tram interchange in Berlin-Mitte
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© Media FrankfurtWhy Brands ChooseOOH Global forIconic Sites
Germany's out of home market grew close to six percent in the first half of 2026, with digital formats, from city squares to rail concourses, expanding fastest of all. Berlin carries a large share of that spend, and Alexanderplatz is one of the few sites where a brand can combine a large LED or billboard format with genuine transit reach in a single booking. That combination is why buyers return to the square instead of spreading a budget across smaller panels.
A Global stagefor your brand
Planning a Berlin campaign usually starts with deciding whether Alexanderplatz's scale and transit reach suit the brief better than a roadside or retail format elsewhere in the city. We handle site selection, production specs for the square's LED and corner formats, and the booking itself, so a Berlin plan comes together in days rather than weeks.
We combine Alexanderplatz's large formats with smaller panels elsewhere in Berlin so a campaign builds awareness and keeps reminding the same commuters.
Brief to booking
We turn a creative brief into production-ready files for the square's LED and corner formats and manage the booking with the operator directly.
Market-fluent buys
Our team knows which dayparts and weeks at Alexanderplatz suit a retail launch versus a longer brand campaign.
Creative that fits
Anamorphic content for the corner screen needs its own edit, and we brief your production partner on exactly what that format requires.
One Team. Every Step. No Friction
We help your brand go big, without overpaying or waiting weeks for quotes. From quoting, planning, booking, municipal approvals, production and installation, we handle it all under one roof.
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Frequently Asked Questions
Cost depends on the format, since Alexanderplatz carries everything from static billboards to large LED and the Vision One Berlin corner screen, each priced and booked separately. Rates sit toward the top of Berlin's out of home market given the square's footfall, though a static panel typically costs less than a shared LED slot. We put together a like-for-like quote once we know your format and dates, and can compare it against other Berlin sites so you can see where the budget goes furthest.
It's Vision One Berlin, installed by met[ads] in 2024 as Germany's first Übereck, or over-the-corner, DOOH screen built for 3D campaigns. Two transparent LED panels of 44 square metres each wrap around a building corner so content can appear to step off the wall. It runs in the evening, broadly between 8pm and 10pm, with several hundred playouts across that window. It sits alongside, not instead of, the square's other large format and transit advertising.
More than 300,000 people visit or pass through Alexanderplatz on an average day, and that figure climbs during the tourist season. The square is also a transit interchange for three U-Bahn lines, four S-Bahn lines, trams and regional rail, so total daily footfall through the wider station area runs well beyond the visitor count alone. That combination of destination and interchange traffic is what gives the square its reach.
The screen sits behind glazing on a building corner directly on Alexanderplatz, positioned so both faces of the corner are visible as people cross the square. It's one part of a wider set of advertising formats at Alexanderplatz rather than the only screen there. Because it's a corner format, it reads best from the open square rather than from inside a building or from a moving vehicle.
Booking depends on the format, since static panels, large LED and the Vision One Berlin corner screen are each handled through different specifications and lead times. We manage the process end to end, from choosing the right format for your brief to production and the final booking with the site operator. Lead time varies by format and season, so it's worth getting in touch as soon as you have a campaign window in mind.
Shoppers, commuters and tourists. The square draws more than 300,000 visitors a day, with a transit interchange underneath and a retail hub around it. Few squares in Germany carry that mix at this scale, and a 3D anamorphic format sits alongside conventional LED and billboards, so you can run more than one creative from the same location. Tell us the dates and we will shortlist what is open.